Individual Philanthropy

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    Infographic: The Next Generation of Philanthropy
    (Indiana University Lilly Family School of Philanthropy, 2025)
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    The Next Generation of Philanthropy
    (Indiana University Lilly Family School of Philanthropy, 2025)
    There is growing interest in understanding how Generation Z (also referred to as Gen Z) and Millennials will reshape the future philanthropic landscape. Often referred to as the next generation of donors, their story is still being written. Nonetheless, we already know that this unique group of young donors is influencing the sector in discernible ways. The Next Generation of Philanthropy report takes a close look at how the next generation approaches giving differently than the generations that came before them. The analysis provided for this study was derived using the Indiana University Lilly Family School of Philanthropy’s Philanthropy Panel Study, a module of the University of Michigan’s Panel Study of Income Dynamics, which has been tracking households since 2000. By following the same households over time, this longitudinal approach provides unique insights into changes in giving behavior by individuals and within households and families. This study shows that profound generational differences exist in giving to religious and secular causes. Collection of the Philanthropy Panel Study data within the Panel Study on Income Dynamics was begun in 2001 with funding from the Atlantic Philanthropies, with continuing waves funded by partnering donors; recent institutional donors include the Bill & Melinda Gates Foundation, Charles Stewart Mott Foundation, Fidelity Charitable Catalyst Fund, Givelify Foundation, Google. Org Charitable Giving Fund, and the John Templeton Foundation.
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    Giving USA 2024: The Annual Report on Philanthropy for the Year 2023 (Infographic)
    (Giving USA Foundation, 2024-06) School of Philanthropy, Indiana University Lilly Family
    Americans gave an estimated $557.16 billion to U.S. charities in 2023, according to Giving USA 2024: The Annual Report on Philanthropy for the Year 2023 just released by Giving USA Foundation and the Indiana University Lilly Family School of Philanthropy.
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    The Philanthropy Outlook 2024-2025 Report
    (Lilly Family School of Philanthropy, 2024-03) School of Philanthropy, Indiana University Lilly Family
    The Philanthropy Outlook provides nonprofit leaders, fundraisers, scholars, and practitioners with critical information about the charitable giving environment in 2024 and 2025. This includes projected philanthropic contributions by all four sources of giving (individuals/households, foundations, bequests, and corporations). While some reports contain anecdotal predictions for charitable giving, The Philanthropy Outlook provides empirical data produced through rigorous analysis that fundraisers and nonprofits can use to develop effective strategies for their organizations in the coming years. This edition of The Philanthropy Outlook projects giving for the years 2024 and 2025. 1 The last few years have been characterized by a highly unusual combination of circumstances, including the COVID pandemic, the movement for racial justice, large fluctuations in the stock market, and high inflation rates. To forecast charitable giving in this complex landscape, we tested nineteen unique variables to find the combination that had the greatest predictive accuracy for the next two years. In addition to the forecast for charitable giving growth rates, the report contributes to an understanding of the economic variables that are likely to shape giving in the near future.
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    American Jewish Philanthropy: Overview of Research between 2000 and 2020
    (Indiana University Lilly Family School of Philanthropy, 2023-09) Lilly Family School of Philanthropy, Indiana University
    This article provides an overview of research on American Jewish philanthropy since 2000. We describe how this field is being studied and call attention to gaps in existing scholarship. The review sheds light on an important philanthropic community and reveals the difficulty of defining American Jewish philanthropy and studying its giving patterns. We show that several areas of Jewish philanthropy remain understudied, including the scope and trends of giving, changes in organized Jewish giving, generational succession sustaining Jewish philanthropy, and the growing importance of donor-advised funds. The review provides an up-to-date collection of sources beneficial to scholars who research nonprofit organizations and philanthropy and are interested in studying Jewish philanthropy and suggests several paths for future research.
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    Latinx Philanthropy: Understanding Generosity Trends Across Latinx Communities in the U.S. (Infographic)
    (Indiana University Lilly Family School of Philanthropy, 2023-09) School of Philanthropy, Lilly Family
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    Latinx Philanthropy: Understanding Generosity Trends Across Latinx Communities in the U.S. (Appendices)
    (Indiana University Lilly Family School of Philanthropy, 2023-09) Lilly Family School of Philanthropy, Indiana University
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    Latinx Philanthropy: Understanding Generosity Trends Across Latinx Communities in the U.S. (Report)
    (Indiana University Lilly Family School of Philanthropy, 2023-09) Lilly Family School of Philanthropy, Indiana University
    This report provides key insights into how and why Latinx individuals in the United States give. Although Latinx donors continue to emphasize family, faith, and local communities in their giving, philanthropic strategies are also expanding. Latinx donors are responding to a broader range of social issues and investing in future generations. In order to better understand Latinx generosity, the Indiana University Lilly Family School of Philanthropy conducted two extensive scans of existing literature, two focus groups comprised of donors, philanthropic advisors, and nonprofit professionals, and three surveys. This research adds to the literature on Latinx philanthropy by providing new insights into the changing patterns and trends of Latinx philanthropy in the United States. It also offers recommendations for philanthropy, nonprofits, and fundraisers on variations in Latinx giving, barriers and challenges for Latinx nonprofits, and trends to follow.
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    What Americans Think About Philanthropy and Nonprofits
    (2023-04) School of Philanthropy, Lilly Family
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    Giving in Florida
    (IU Lilly Family School of Philanthropy, 2022-03) Osili, Una O.; Pruitt, Anna; Bergdoll, Jonathan; Kou, Xiaonan; Daniels, Diantha; Davis Kalugyer, Adriene
    Giving in Florida aims to increase the understanding of philanthropy and provide the region’s nonprofit sector, donors, and policy makers with valuable research allowing them to understand the motives and incentives behind individuals’ charitable giving behavior. The study also provides analysis of how giving and volunteering patterns change with different donor demographics with the goal of encouraging the nonprofit sector to better connect with a wider range of donors.