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Browsing Individual Philanthropy by Author "Indiana University Lilly Family School of Philanthropy"
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Item The Giving Environment: An Annotated Bibliography(IU Lilly Family School of Philanthropy, 2022-01-26) Indiana University Lilly Family School of PhilanthropyItem The Giving Environment: New Models to Engage Donors(IU Lilly Family School of Philanthropy, 2022-01-26) Indiana University Lilly Family School of PhilanthropyToday, donor retention remains a challenge and an opportunity for many nonprofit organizations. The onset of virtual interactions and engagement due to the COVID-19 pandemic, supports the need for enticing, digital content that effectively present nonprofit organizations’ impact and their ongoing need for support. The second report in this series, Focus Group Research on US Donor Participation, highlighted the growing donor demand for increased engagement and education, and the need to demonstrate impact clearly. Subscription-based giving presents an opportunity to retain donors through curated content and engagement. The model also helps nonprofit organizations develop best practices and a strong culture around more personalized donor relationships and engagement that complements the organization’s efforts and mission.Item The Giving Environment: Understanding Drivers for Donor Engagement(IU Lilly Family School of Philanthropy, 2022-01-26) Indiana University Lilly Family School of PhilanthropyThe objective of this research is to determine the relative effectiveness of fundraising messages in building connection to new, everyday donors. In short, which messages connect? The second objective is to investigate why a fundraising message works. To achieve this second objective, the study measured emotional and moral responses to the fundraising message.Item The Giving Environment: Understanding How Donors Make Giving Decisions(IU Lilly Family School of Philanthropy, 2022-01-26) Indiana University Lilly Family School of PhilanthropyThis report is the second in this report series. The goal of the series is to provide data and analysis to better understand the causes and implications of the decline in donor participation shortly before the significant societal changes that took place in the United States in 2020, while also exploring the effects of the COVID-19 pandemic and the movements for social and racial justice on individuals giving decisions moving forward.Item The Giving Environment: Understanding How Donors Make Giving Decisions (Infographic)(IU Lilly Family School of Philanthropy, 2022-01-26) Indiana University Lilly Family School of Philanthropy