“Failing Up” on Social Media—Finding Opportunities in Moments of #Fail

Abstract

Social media (SoMe) has been utilized for many years for medical education but has recently grown because of the increase in online learning during the coronavirus disease 2019 (COVID-19) pandemic. Several SoMe platforms are commonly used for online medical education (eg, Twitter [Twitter Inc, San Francisco, California], Instagram [Facebook, Inc, Menlo Park, California], Facebook [Facebook, Inc, Menlo Park, California]) [1, 2, 3]. Twitter has become popular among radiologists for medical education with obstacles occurring along the way. This article represents a collection of experiences from three neuroradiologists who use Twitter to disseminate case-based radiology education as part of institutionally approved curricula. In this article, we share advice for those interested in utilizing SoMe for medical education purposes, including experiences in which obstacles redefined our educational strategies, turning failures into opportunities for improvement.