Tracking Giving Across Generations

Simple item page
dc.contributor.authorSteinberg, Richard
dc.contributor.authorOttoni-Wilhelm, Mark
dc.date.accessioned2015-05-12T20:56:21Z
dc.date.available2015-05-12T20:56:21Z
dc.date.issued2003-11
dc.description.abstractIn an article prepared for New Directions for Philanthropic Fundraising, Richard Steinberg and Mark Wilhelm summarize the type of data collected in COPPS and provide at least four areas of fundraising practice that can be improved with knowledge gained about donors from COPPS: targeting, predicting, benchmarking, and persuasion.en_US
dc.identifier.urihttps://hdl.handle.net/1805/6387
dc.language.isoen_USen_US
dc.subjectGivingen_US
dc.subjectGenerationsen_US
dc.subjectFundraisingen_US
dc.titleTracking Giving Across Generationsen_US
dc.typeWorking Paperen_US
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
tracking_giving_across_generations.pdf
Size:
104.38 KB
Format:
Adobe Portable Document Format
Description:
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.88 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
Academic Studies