IU Columbus Division of Business Scholarship

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Advancing Faculty Research in a “Bricolage” Environment"
(International Journal on Engineering, Science and Technology, 2023) Killian, Larita J.; Agreda, Sergio Garcia; Escobar, Mariana Pérez; IUC Division of Business
In the typical, academic career path, individuals enter faculty roles immediately after graduate school, commencing their academic careers with research skills and a fledgling research agenda. Many faculty, however, take an indirect route to research. They may work in the commercial or nonprofit sector for years before joining the academy, allowing their research skills to fade. Some individuals who never completed research training are recruited as faculty due to their years of professional experience; this is especially true in business, engineering, and health care. When institutional expectations and personal goals change, however, these individuals may suddenly face the need to conduct research. They have the motivation but lack the necessary skills and confidence. This is especially true when institutions decide to seek accreditation that requires research activity among faculty. To help Bolivian faculty achieve research success, we developed a condensed workshop on qualitative, applied research and conducted it four times, in-person and online, following the action research model. The condensed workshop proved effective in helping faculty boost their research productivity, though participants expressed a desire for more extended coaching and support. Future workshops will include increased opportunity for collaboration. The workshop can be adapted to other regions.
‘Brain Gain’: Ranking economic impact efficiency of state-supported colleges
(The Republic, 2022-12-11) Brewer, Ryan; Padfield, Jon; IUPUC Business
Brand Extension Management: Analysis of Industry Trends
(2020-06-05) Lee, JungKook; Widdows, Richard
Incumbent traditional brands have an initial advantage over new entrants to a market. With traditional brands, marketers have spent many dollars and many years to establish brand awareness and build equity. Building and managing strong brands is considered to be one of the key drivers of success in the hospitality industry. A brand extension strategy is followed when a company uses an established brand name to introduce a new product. This practice has been widely used by a variety of firms to introduce new products. This study views the brand extension from the hotel industry by conducting qualitative research and contributes to research and theory on brand extensions by developing a model in the hotel industry.
Columbus forecast 2020
(Indiana University, 2019) Mohler, Steve H.; Kelley School of Business - Indianapolis
Columbus forecast 2022
(2022) Mohler, Steven H.; Padfield, Jon; Division of Business, IUPUC
Columbus metropolitan statistical area (MSA), based primarily on a manufacturing-based economy linked to the transportation industry and light vehicle manufacturing. It has experienced a significant negative economic impact due to COVID 19. With the continuing pandemic, a challenging year for transportation-related durable goods and lower light vehicle sales in North America, Columbus concluded 2020 with higher unemployment than 2019 and is projected with a lower GDP. Current expectations are for the local economy to increase slightly during 2021 in light of mixed economic indicators. This article explores these data, as well as what is anticipated for 2022.
Columbus forecast 2023
(IBRC Kelley, 2022) Mohler, Steven H.; Brewer, Ryan M.; Hester, Jason; IUPUC Business
As a durable goods manufacturing-based economy, the Columbus metropolitan statistical area (MSA) experienced significant economic volatility in 2020 and 2021 due to global supply chain issues and fluctuations in consumer spending related to the pandemic. Columbus concluded 2021 with lower unemployment than 2020 and with slightly higher GDP. During 2022, the unemployment rate dropped below 2.0% on three occasions. Current expectations are for local economic output to increase during 2022 in light of vehicle production and sales projections. This article explores the 2022 data, as well as what is anticipated for 2023.
Columbus forecast 2024
(2023) Mohler, Steven H.; Padfield, Jon; Brewer, Ryan; IUC Division of Business
The economic story of Columbus for the past 100 years has been one based in manufacturing. Since the early 1900s, Columbus has been a hub for manufacturing. This manufacturing base generated between 40% and 60% of the GDP for the Columbus Metropolitan Statistical Area (MSA) between 2001 and 2021. As a durable goods manufacturing-based economy, the Columbus MSA experienced significant economic volatility due to global supply chain issues and fluctuations in consumer spending related to the pandemic. Columbus concluded 2022 with lower annual average unemployment than 2021. During 2023, the unemployment rate moved to 3.0% or higher during five of the first eight months. Current expectations are for local economic output to increase during 2023 in light of vehicle production and sales projections. This article explores the 2023 data, as well as what is anticipated for 2024. We will begin our exploration of Columbus’ economic activity by focusing on one of our manufacturing keystones, Cummins.
Comparing American soccer dialogues: social media commentary Surrounding the 2014 US men’s and 2015 US women’s World Cup teams
(Taylor & Francis, 2018) Burch, Lauren M.; Billings, Andrew C.; Zimmerman, Matthew H.; IUPUC Division of Business
Mega sporting events such as the World Cup have been found to stimulate categorization of in-groups and out-groups among fans. While self-categorization correlates with gender, the sport of soccer also facilitates nationalistic categorization. The World Cup features nation vs. nation competition while making gender a non-variable as the men and women compete in separate tournaments in separate years. This study examined 33,529 tweets illustrating social media match commentary involving US teams and opponents on Twitter during the 2014 and 2015 World Cups. Results revealed US teams were more likely to be described in regard to attributions of success and failure, while opposition teams were more likely to receive personal and physical attributions. Conversely, no differences were found between US Men’s and Women’s teams in regard to characterizations of success and failure, but revealed the Women’s team was more likely to receive personal and physical characterizations.
Corruption Perceptions in the Caucasus: Impediments to Business Activity in Armenia, Azerbaijan, and Georgia
(2017-12) Lee, JungKook; Wadsworth, Frank H.; Wheat, Jerry; Swartz, Brenda
Armenia, Azerbaijan, and Georgia were bound together under Soviet direction for most of the twentieth century. When the veneer of centralized control was wiped away in the 1990’s, political, economic, and ethnic differences re-emerged after decades of being suppressed. This paper utilizes the Business Environmental and Enterprise Performance Survey (BEEPS) data from 2002, 2005, and 2009 studies gathered by a joint initiative of the European Bank for Reconstruction and Development and the World Bank to assess the environment for private enterprise and business development in transitioning economies. Crime and Corruption categories of the BEEPS studies were examined teasing out the shades of similarities and differences between and among the three countries. A series of BEEPS questions about “informal gift/payment expectations or requests” for a variety of business services or requirements reveals some of the impediments to conducting business as these countries moved away from a command economy. The paper shows the shifting importance in the 2002-2009 time period of these subtle and not so subtle extraction of payments for businesses both within these three countries and among the three countries. Changes were often not in a consistent pattern; explanations for the inconsistencies are beyond the scope of this paper.The general trend for the three countries showed Georgian firms perceive fewer informal gift/payment expectations or requests than Armenian firms. Armenian firms perceive fewer informal gift/payment expectations or requests than Azerbaijan firms. For example, in 2009 no Georgian firms, 15% of Armenian firms, and 52% of Azerbaijan firms reported an informal gift/payment expectation or request for permit applications. In addition, no Georgian firms, 10% of Armenian firms, and 21% of Azerbaijan firms stated an informal gift/payment was expected or requested when applying for an operating license. Another trend revealed fewer informal gift/payment expectations or requests in 2009 than in 2002. However, occasionally firms reporting such expectations or requests spiked in 2005. For example, in 2002 18% of firms, in 2005 21% of firms, and in 2009 eight percent of firms revealed informal gift/payment expectations or requests for an electrical connection. During tax inspections 53% of firms in 2002, 62% of firms in 2005, and 15% of firms in 2009 received informal gift/payment expectations or requests. Firms considering exporting to these countries should be aware informal gift/payment expectations or requests may be experienced when importing to or setting up joint ventures in these countries. The prudent firm will conduct their own research on local business conditions before doing business in a country. For many issues it appears these corrupt practices may be declining so the outlook in the future is positive.
Customers’ Perceived Experiential Value: Case of Social Commerce Context
(2019-06) Lee, JungKook; Lee, Yong Ki
Recently, variety of mobile devices and services are being spread based on a smartphones and SC (social commerce). In particular, the SC services play an important role in building consumer’s shopping experience as well as online shopping mall. Thus, this study examines the effect of perceived experiential value (utilitarian and hedonic value) on emotion, memory, and attitude and loyalty in SC context. In order to achieve these purposes, the author developed several hypotheses. The data was collected from 300 customers who have purchased the products or services in SC and it will be analyzed with SPSS and AMOS

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