Browsing by Author "Sheeler, Kristina Horn"

Now showing 1 - 5 of 5
  • Thumbnail Image
    Item
    Big Trouble for the Big Three: An Audience Perspective of the Appropriateness and Effectiveness of the Big Three Automakers’ Image Repair Strategies
    (2010-07-19T14:48:46Z) Anderson, Lindsey B.; Sandwina, Ronald M.; Sheeler, Kristina Horn; Parrish-Sprowl, John
    The importance of image management has created the need to for organizations to continually work in order to improve their image or defend it against perceived threats. Since organizations engage in a constant struggle to preserve their reputation, it is important to understand the persuasive discourse associated with image repair strategies. In addition, a successful rhetor must also acknowledge the importance of perception of the appropriateness and effectiveness of the apologetic discourse from the perspective of an audience. Focus groups were conducted and analyzed in order to better understand the perceived appropriateness and effectiveness of the image repair strategies employed by the Big Three Automakers as perceived by the audience. The findings of this study complement the original findings of Benoit and Drew’s quantitative study assessing the appropriateness and effectiveness of image repair strategies in an interpersonal setting. However, there were observable differences between the studies in terms of the perception of both the appropriateness and effectiveness of bolstering and the effectiveness of differentiation. The implications of these differences can be important in developing a better understanding of the utilization of image repair strategies in the apologetic discourse of organizations. Specifically, the results demonstrate how the audience determines the appropriateness and effectiveness of the strategies and how rhetors are able to successfully use different strategies based in context.
  • Thumbnail Image
    Item
    PACES: Promoting Advancement through a Culture of Encouragement and Support
    (Office of Academic Affairs, IUPUI, 2016-09-16) Ene, Estela; Goff, Phil; Rebein, Robert; Sheeler, Kristina Horn; Upton, Thomas A. (Thomas Albin); Wilson, Jeffrey S.
    This poster describes the progress and lessons learned as a result of newly implemented Faculty Mentoring Program in the School of Liberal Arts (IUPUI)
  • Thumbnail Image
    Item
    PACES: Promoting Advancement through a Culture of Encouragement and Support
    (Office of Academic Affairs, IUPUI, 2015-02-15) Goff, Phil; Rebein, Robert; Sheeler, Kristina Horn; Ene, Estela; Upton, Thomas A. (Thomas Albin)
  • Thumbnail Image
    Item
    Responding to the Workplace Narcissist
    (2007-07-10T12:30:06Z) Wesner, Bradley S.; Sandwina, Ronald M.; Parrish-Sprowl, John; Sheeler, Kristina Horn
    The presence of narcissism in the workplace is well established. Some have even gone so far as to extol the virtues of the narcissistic personality and the effect that it has on the leadership roles in organizations. Still, research suggests that there are more narcissists than there are leadership positions that might be filled. It is well established that the presence of those with strong narcissistic tendencies at the lower levels of organizations are disruptive to the productivity and the morale of the organization as a whole. This paper found that five coping method categories existed: non-responding, quitting one’s job, befriending the narcissist, confronting the narcissist, and going to management. Contrary to existing literature, only quitting one’s job or going to management were perceived by respondents as effective methods.
  • Thumbnail Image
    Item
    Visual Fragments and the Politics of Place: Feminist Advocacy in Czech Public Culture
    (Taylor and Francis, 2015-07) Sheeler, Kristina Horn; Department of Communication Studies, School of Liberal Arts
    This article analyzes how Forum 50%'s visual “argumentative fragments” respond to and make visible the gendered norms of Czech political culture and advocate for women's increased levels of participation, representation, and legitimacy. Forum 50%'s visual rhetoric provides a compelling case to assess the argumentative resources of image events, the politics of place, and the role of humor for feminist work in the public sphere and on the public screen. Through an examination of Forum 50%'s visual strategies, this article demonstrates the importance of orchestrating a visible public image that commands political agency and dismantles gendered stereotypes while taking advantage of the rhetorical resources within a specific cultural context and place. Forum 50%'s campaign expands our understanding of gender and social protest, demonstrates the extent to which women can work toward political equality in a post-Communist environment, and explores the potential for visual argument to spark social change.