Trust management of social network in health care
Date
2013-11-12
Authors
Language
American English
Embargo Lift Date
Department
Committee Chair
Committee Members
Degree
M.S.
Degree Year
2013
Department
Department of Computer and Information Science
Grantor
Purdue University
Journal Title
Journal ISSN
Volume Title
Found At
Abstract
The reliability of information in health social network sites (HSNS) is an imperative concern since false information can cause tremendous damage to health consumers. In this thesis, we introduce a trust framework which captures both human trust level and its uncertainty, and also present advantages of using the trust framework to intensify the dependability of HSNS, namely filtering information, increasing the efficiency of pharmacy marketing, and modeling how to monitor reliability of health information. Several experiments which were conducted on real health social networks validate the applicability of the trust framework in the real scenarios.
Description
Indiana University-Purdue University Indianapolis (IUPUI)
LC Subjects
Online social networks -- Analysis, Medical informatics -- Research -- Methodology, Consumer education, Medicine -- Computer network resources -- Research, Computer software -- Human factors -- Research, Pharmacy -- Practice, Drugs -- Marketing, Trust -- Research -- Methodology, Consumer protection, Internet in medicine -- Marketing