Human Emotion and the Uncanny Valley: A Glm, Mds, and Isomap Analysis of Robot Video Ratings

Abstract

The eerie feeling attributed to human-looking robots and animated characters may be a key factor in our perceptual and cognitive discrimination between the human and the merely humanlike. This study applies factor analysis, correlation, the generalized linear model (GLM), multidimensional scaling (MDS), and kernel isometric mapping (ISOMAP) to analyze ratings of 27 emotions of 16 moving figures whose appearance varies along a human likeness continuum. The results indicate (1) Attributions of eerie and creepy better capture human visceral reaction to an uncanny robot than strange. (2) Eeriness and creepiness are mainly associated with fear but also shocked, disgusted, and nervous. Strange and humanlike are less strongly associated with emotion. (3) Thus, strange and humanlike may be more cognitive, while eerie and creepy are more perceptual and emotional. (4) Human and facial features increase ratings of human likeness. (5) Women are slightly more sensitive to eerie and creepy than men; and older people may be more willing to attribute human likeness to a robot despite its eeriness.