The Poor People’s Campaign: How It Operated - and Ultimately Failed - Within the Structure of a Formal Nonprofit

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Date
2012
Language
American English
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M.A.
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2012
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Department of History
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Indiana University
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Abstract

This thesis shows that because the Poor People’s Campaign was created by and operated within the formal structure of the Southern Christian Leadership Conference (SCLC) - a nonprofit organization - it was unable to achieve success by almost any measure. SCLC’s organizational structure made it extremely difficult to create a national campaign from the ground up, and its leadership strategy guaranteed that it would be virtually impossible to sustain that kind of national campaign.

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