Philip Cochran

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COVID-25: Preparing for the Next Black Swan

Professor Philip Cochran's current research focuses on how organizations do and should respond to types of major crisis that are often referred to as “Black Swans”. Black Swans are extremely rare events with severe consequences. There are many other potential Black Swans. A current example of a Black Swans is the one we’re in right now and that is the COVID-19 pandemic. This historically happens once every 100 years. Right now, about 900,00 Americans have died of COVID-19. The 1918 Flu, which was the previous global pandemic, killed about 680,00 Americans and about 50 million people worldwide. This is about twice as many as people that died in all of World War I.

Professor Cochran's translation of research into understanding why society ignores Black Swans and how successful organizations can respond to them is another excellent example of how IUPUI's faculty members are TRANSLATING their RESEARCH INTO PRACTICE.

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