Browsing by Subject "cross-cultural study"

Now showing 1 - 1 of 1
  • Thumbnail Image
    Item
    Urban residents’ place-based perceptions and attitudes toward tourism development: a comparison between the United States and China
    (Taylor & Francis, 2018) Wang, Wei; Wang, Suosheng; Tourism, Conventions, and Event Management, School of Health and Human Sciences
    This study aims to examine whether any cultural difference exists on the influence of residents’ place-based perceptions on perceived tourism impacts and support for tourism. A survey was distributed to urban residents in China and the United States. Structural equation modeling results show that self-esteem and self-efficacy were two important factors that influence residents’ attitude to tourism impacts in both contexts. Distinctiveness was only observed as influential in the China study, while continuity was not evident in either culture. Results imply the need for destination marketers to use various strategies to reach the target market.