Browsing by Author "Ogbeide, Godwin-Charles"

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    Millennials’ perception of destination attractiveness
    (2017-12-18) Johnson, Cori Lee; Ogbeide, Godwin-Charles; Bahamonde, Rafael E.; Cecil, Amanda
    Past studies are focused on measuring competitiveness factors that are significant to a destination, while lesser focus is provided to capturing specific tourists’ attractiveness factors. The purpose of this study was to explore Millennials’ perception of destination attractiveness (DA) and their propensity to visit a destination. The objectives of this research include 1) To explore the perceptions of the millennial tourist when deciding on visiting a destination, 2) To determine which destination attractiveness factors are significant to the millennial tourist, 3) To identify Millennials propensity to visit a destination and 4) To explore other preferences that affect propensity to visit a destination. To accomplish the purpose and objectives, millennial college students and recent graduates from multiple universities in the USA were surveyed. A total of 103 Millennials participated in the study. Descriptive statistics and multivariate analysis were used to analyze the data. The results of this study will contribute to the existing knowledge in the areas of Millennials’ propensity to visit a destination and their perception of destination attractiveness.
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    Norovirus on Cruise Ships: Should Americans Be Worried?
    (SAGE, 2020) Liu-Lastres, Bingjie; Ogbeide, Godwin-Charles
    Norovirus, known as “cruise ship virus,” has become one of the most significant public health challenges for the cruise industry over the past decade. It is imperative for cruise lines and other sectors within the hospitality industry to learn how to manage health-related issues such as norovirus outbreaks. This case study provides an overview of how the cruise industry has responded to norovirus outbreaks over the years. The goal of this case study is to encourage critical thinking about risk and crisis management within the cruise industry and inspire future cruise ships’ leaders in developing risk and crisis management skills.