Gadde, Judith AnnPeterson, Ryan B.Koontz, Nicholas A.2020-11-132020-11-132020-10-17Gadde, J. A., Peterson, R. B., & Koontz, N. A. (2020). “Failing Up” on Social Media—Finding Opportunities in Moments of #Fail. Journal of the American College of Radiology. https://doi.org/10.1016/j.jacr.2020.09.0541546-14401558-349Xhttps://hdl.handle.net/1805/24390This article is made available for unrestricted research re-use and secondary analysis in any form or be any means with acknowledgement of the original source. These permissions are granted for the duration of the World Health Organization (WHO) declaration of COVID-19 as a global pandemic.Social media (SoMe) has been utilized for many years for medical education but has recently grown because of the increase in online learning during the coronavirus disease 2019 (COVID-19) pandemic. Several SoMe platforms are commonly used for online medical education (eg, Twitter [Twitter Inc, San Francisco, California], Instagram [Facebook, Inc, Menlo Park, California], Facebook [Facebook, Inc, Menlo Park, California]) [1, 2, 3]. Twitter has become popular among radiologists for medical education with obstacles occurring along the way. This article represents a collection of experiences from three neuroradiologists who use Twitter to disseminate case-based radiology education as part of institutionally approved curricula. In this article, we share advice for those interested in utilizing SoMe for medical education purposes, including experiences in which obstacles redefined our educational strategies, turning failures into opportunities for improvement.en-USPublic Health EmergencyCOVID-19RadiologyMedical EducationSocial MediaArticle