Lee, Yoo YoungMiller, Willie2015-11-202015-11-202015-11-17Lee, Yoo Young and Willie Miller. When Usability Meets Social Media: Strengthen Your Connections with Users. Indiana Library Federation Annual Conference, Indianapolis, IN, November 17-18, 2015.https://hdl.handle.net/1805/7519Social media has been used as a tool to outreach and connect with users in a digital world. Many libraries have tried to build their social media presence. However, just having the social media presence does not guarantee that they engage with their users. This presentation at the Indiana Library Federation Annual Conference in 2015 will address how to improve the library’s social media presence based on the UX (User Experience) best practices.en-USSocial mediaSocial media user experienceSocial media data analysisSocial media metricsAcademic librariesSocial mediaUser-centered system designWebometricsAcademic librariesLibrary usersPresentation